ï»?!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN"> Winning and Retaining Customers: Lifeline for the Survival of Your Business
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Winning and Retaining Customers: Lifeline for the Survival of Your Business

How many valuable customers have you lost previous year? If you?™re like one of those companies, 10% to 40% of your customers have absconded and will never return back. Attend this timely workshop and learn a structured process for developing strategies, plans, and operational tactics to retain and win-back profitable customers. There will be a number of examples from real life case studies to bring the process to life.

The Learning Outcome:

  1. Learn how to determine who?™s worth retaining and who is worth winning back
  2. Better quantify your objectives of these marketing activities
  3. Know what kinds of data is the most helpful to perform the most effective DM
  4. Benefit from learning what types of programs perform the best
  5. Improve the effectiveness and efficiency of your program measurements
  6. Have a ?˜best-in-class??process for managing these marketing activities?
  7. Understand 7 Ps Process to attract & win clients
  8. Discover survival strategies for difficult times
  9. Improve tactics to build relationship and customer loyalty
  10. Explore how to use relationship selling

Who Should Participate?

  1. Company Presidents
  2. Company Vice Presidents
  3. VPs of Marketing
  4. Marketing Directors
  5. Loyalty & Relationship Marketing Agencies
  6. Business Development Managers
  7. Corporate Communications Managers
  8. Customer Retention & Loyalty Managers
  9. Database Marketing Managers
  10. Market Research & Analysts

For more information: Call @ +92-21-8492770-1, 8311988, 4594455

Why You Should Participate

Ask Yourself:

  1. Are you unable to attract old customers?
  2. Are you tired of losing customers?
  3. Are you struggling to have right pricing strategies for tough times?
  4. Are you unsure which lost customers are even worth trying to win back?
  5. Do you consider a lost customer is always with a cause?
  6. Do you spend most of your time attaining and retaining customers ??but a lot less on winning lost customers back?
  7. Would you do something to stop customers who are about to abscond - if you only knew who they are?

If you answered ?œYES??to even one of these questions, this workshop?™s for you.

For more information: Call @ +92-21-8492770-1, 8311988, 4594455

Workshop Add-ons

  1. Group Discussions
  2. Problem Solving Group Exercises
  3. Real Life Examples, Case Studies and Stories
  4. Reference Material and Handouts
  5. Hard Copy Presentation
  6. Guest Speaker Session
  7. Free Consultation
  8. Sharing of Surveys
  9. Lunch and Refreshment
  10. Participation Certificate
  11. Question and Answer Session
  12. Group Photographs
  • Venue: RCC Hall, Karachi
  • Date: February 28, 2009
  • Time: 09:00 AM to 05:00 PM
  • Fee: Rs.8,000 per participant

For more information: Call @ +92-21-8492770-1, 8311988, 4594455

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Offered Public Workshops
  1. Time Management
  2. Leadership Skills
  3. Building High Performance Teams
  4. Goal Setting
  5. Decision-Making
  6. Handling Conflict and Change
  7. Management Skills
  8. Motivation Skills
  9. Performance Evaluations
  10. Project Management
  11. Stress Management
  12. Supervisory Skills
  13. Total Quality Management
  14. Problem Solving Tools and Techniques
  15. Train-the-Trainer
  16. Crisis Response and Communication Management
  17. The Winning Team
  18. Negotiation Skills
  19. Team Building for Better Performance
  20. The Ultimate Vision
  21. Winning and Retaining Customers